The ASDA Story
Delivering Excellence
Since 1996
ASDA is an ISO 9001:2015 certified and IATF 16949:2016 compliant manufacturer of molded and extruded rubber components and polymer-based solutions for the automotive and electrical industries.
Operating from our advanced manufacturing facility in Nashik, Maharashtra, we bring together skilled technicians and experienced technocrats dedicated to producing globally compliant, high-performance components.
Built on enduring partnerships with India's leading business houses and OEMs, ASDA continues to drive innovation, precision, and performance across every product line.
Our Vision
To establish ASDA EXEM AUTO AIDS PVT LTD as a leading OEM supplier of high-quality rubber components across domestic and global markets. We aim to achieve this through an unwavering commitment to quality, continuous improvement, and adherence to the most stringent international standards.
Our enduring partnerships with customers form the foundation of our growth, and we are determined to expand our reach and capabilities while upholding the trust that defines ASDA.
Our Mission
- Deliver precision-engineered rubber components that meet global OEM standards
- Maintain unwavering commitment to quality and customer satisfaction
- Drive continuous innovation through R&D and technology advancement
- Ensure environmental responsibility and sustainable manufacturing
Our Core Values
Quality First
Every component meets stringent international standards, driven by rigorous testing.
Customer Partnership
We work as extensions of our clients' teams to ensure perfect implementation.
Innovation
Continuous improvement in our manufacturing processes and polymer compounds.
Reliability
On-time delivery and consistent performance across millions of parts.
Integrity
Transparent communication and ethical business practices since 1996.
Excellence
Technical expertise combined with peak operational production efficiency.
The Team
At ASDA, our strength lies in our people. We are a professionally managed organization led by a team of technocrats and industry experts who operate with an owner's mindset - taking complete responsibility for quality, performance, and customer satisfaction.
Mr. Sudeep Anand
President & Chief Executive Officer (CEO)
Mr. Sudeep Anand founded ASDA in 1996 with a clear vision - to build a company that delivers world-class rubber components.
With over three decades of industry experience, his strategic foresight and commitment to quality have transformed ASDA into a respected industry leader.
Mrs. Ashima Anand
Executive Director (ED)
Mr. Aryaveer Anand
Business Head
Mr. Aryaveer Anand represents the next generation of leadership at ASDA, bringing fresh perspectives and innovative approaches to business development.
He spearheads expansion into emerging markets and new product development, ensuring ASDA remains agile and competitive.
The Strength Behind ASDA
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Get precision rubber components designed for your exact specifications.